About Me

I’m Sidrah, a mum of three who began my journey by creating a food channel, starting with baby purées for my little ones. What started as sharing simple recipes quickly grew into something special, and the love and support I received was incredible.

As my children grew, my baby purée era naturally evolved too. Soon came toddler meals, fun food ideas, and lunchbox recipes. To my surprise, my lunchbox series received so much love that it became something I genuinely looked forward to creating and sharing every day.

Over time, what started as a small journey grew into a beautiful community, and today I’m grateful to have a family of over 100k people supporting me every step of the way. The encouragement, love, and messages from my audience have meant more than words can describe.

That passion led me to a bigger dream. I wanted to bring a lunchbox to families that truly ticked all the boxes — safe for kids, made without harmful materials, durable enough for everyday life, and practical for busy parents and little hands and most importantly eye catching for kids.

After two years of planning and research, I launched my own bento lunchbox brand, and the support has been beyond amazing. My vision goes beyond lunchboxes, and I’m excited for what the future holds — but one step at a time. 💛

My Journey since 2019 can be seen on my instagram and here is the link:)

https://www.instagram.com/busykitchenette